News
Understanding Manufacturer Representative Synergy
A major reason for manufacturer representatives’ effectiveness and value The Manufacturers’ Representatives Educational Research Foundation (MRERF) defines synergy in their Outsourcing Field Sales manual: Synergism is the joint interaction of agents which, when...
A Self-Examination for Manufacturer Representatives
Why we continually examine our lines to ensure synergy John Haskell, in Agency Sales online magazine, asks manufacturer representatives to examine their lines and portfolios. Whom do you represent? Why? How do the lines fit together into an explainable...
Outsourcing to a Manufacturer Representative
Understanding Sales vs Needing to Manage Them Agency Sales writer Charles Cohon quotes professor Eric Bacon from his Columbia University Business School class, “To run a business you need to understand law, but you don’t have to be a lawyer. You need to...
Manufacturer Representatives are More than Just a Source
They are valuable in ways that extend beyond the normal sales functions. In addition to the synergy a manufacturer representative offers, the ability for a rep to perform well rests in the high caliber of their sales personnel. These firms attract and retain the top...
Manufacturer Representative Compatibility
Another Factor to Consider when Choosing Your Rep Back in July of 2014, Business-Opportunities.biz posted an article about choosing the right manufacturer representative, which contained a piece about representative compatibility, an important aspect when choosing a...
How a Manufacturer Representative can Increase Sales and Reduce Costs
Achieving a Better Bottom Line by Outsourcing Manufacturing Sales One of the most important functions leaders across corporate America perform is increasing profits and building shareholder equity. And two of the most effective methods for reaching these goals is to...
Evaluating Manufacturer Representatives
Curated Post from Agency Sales Magazine Manufacturer representatives make constant calculations and evaluations. Whether it is of the products they are helping sell or the shelf space those products get allotted, a manufacturer representative is evaluating everything...
Manufacturer Representatives in the Sign Industry
Curated Post from Agency Sales Online Magazine Here is another article that shows that it doesn’t matter the industry you are a part of— a manufacturer representative should be an essential part of your business strategy. …What kind of impact do companies like...
Outsourcing Your Sales
How a Manufacturer Representative is a Cost Effective Way to Get Products to Market You’re a manufacturer that wants to start selling in Target or other big retailers, and you have heard that many vendors work with a manufacturer representative to achieve these goals....
How to Get Your Product Sold in Target
A few helpful tips for manufacturers seeking Target as a means to international distribution and sales You have an awesome product. It’s something people across the country need to have in their homes right now. But how do you get it there? You can sell...
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